Senior Associate, Marketing Commercialization - PC
Location: Pudong, Shanghai Shi CN
Notice
Job Number: 1076
Position Title: Sr. Associate, Marketing Commercialization, Pest Control
External Description:
Summary:
This role is responsible for marketing commercialization, launch of New Product Development (NPD) and Global Value Management (GVM) projects. The incumbent will be assisting supervisor to meet segment/brand objectives that contribute to achieving the Country business objectives.
Essential Duties and Responsibilities:
- Assist the supervisor to set up marketing objectives and strategies for different brands/clusters to achieve the short and long-term company business objectives and Profit & Loss (P&Ls).
- Assist supervisor to develop annual category business plan and manage marketing budget to achieve the sales target.
- Work with local NPD taskforce to lead Commercialization and Launch phases of NPDs and provide support.
- Lead the work with design agency to adapt graphics and pack claims for assigned brand, segment, project.
- Assist supervisor to work with research team/agency to provide local insights.
- Assist supervisor to develop product content/communication in E-commerce.
- Ensure regulatory clearance of product advertising in E-commerce and shopper materials.
- Responsible for lead the SKU optimization and execution
- Assist supervisor to provide share analysis and business performance analysis, track NPD launch performance
- Keep close communication with global team to ensure execution of marketing plans with other functions to ensure the full implementation of annual business plans
Required Skills / Experience / Competencies:
- Minimum 2 years of experience in brand marketing
- Bachelor degree in the brand management or relevant fields
- Understands “ACNielsen” syndicated data
- Strong Computer skills, Microsoft Office
- Good communication and interpersonal skills in English and Mandarin
Preferred Skills / Experience / Competencies:
- Agile, Diligent, Bias for action, passion in brand marketing
- Expertise in commercializing initiatives with excellence.
- Understands the strategic & tactical nature of the business.
- Ability to succinctly communicate consumer needs and opportunities to the platform
- Analytical skills
Job Requirements:
- Full Time, 8 hours per day, 5 days per week
City: Pudong
State: Shanghai Shi
Country: China
Community / Marketing Title: Senior Associate, Marketing Commercialization - PC
Company Profile:
EEO Employer Verbiage:
Location_formattedLocationLong: Pudong, Shanghai Shi CN